Tasleem Express Launches Multi-Vendor Marketplace Powered by Mile
Tasleem Express offers a complete suite of logistics & delivery services in 10 Iraqi cities, including Baghdad. Their expertise include third-party logistics, local transportation and warehouse management. They emphasize personalized experiences, advanced technology, and cost-efficiency in delivering tailored and effective solutions to their clientele.
Tasleem Express Identified a Gap in the Market
- Small-scale retail businesses wanted to sell online instantly but did not have a mobile app.
- These businesses were unsure whether they wanted to develop their own apps or onboard a SaaS platform.
- Tasleem wanted to offer these retail businesses:
- A unified ordering system to sell, process and fulfill incoming online orders
- Unified Native mobile apps for smartphone users
- A feature-rich, user-friendly interface with reasonable pricing
But There Were Many Challenges…
Solutions
Tasleem Express Launches Multi-Vendor Marketplace With Mile’s SaaS Solution
Mile’s multi-vendor marketplace provides a central location for customers to browse and purchase a variety of goods from independent merchants (i.e. restaurants, e-commerce sellers, e-tailers, or grocery stores). These merchants, who each maintain their own accounts on the platform, list and showcase their products on the marketplace platform. This allows merchants to concentrate on their area of expertise, ensuring they offer the most relevant products to customers. In turn, the marketplace owner, Tasleem Express takes responsibility for marketing their own brand, attracting customers, managing last-mile deliveries, and executing faster and secure checkouts. It's important to note that Tasleem Express does not hold any inventory itself, but acts as a facilitator to connect customers and merchants for a successful transaction. Below is a summary of key statistics that we’re proud to have contributed to Noor Life’s success:
Core Features
For Customers
- Self-registration flow for sign up
- Personal profile management
- Shopping carts to choose and buy items
- Product search and listings
- Multiple payment methods:
- Cash on delivery
- Debit and credit cards
- Direct bank transfer
- Digital wallet
- “Favorites”, “Most Popular”, and “Recommendations” sections
- Transaction history
- Automated order notifications
- Live chat for customer support
- Reviews and ratings
- Flash deals and promotions
For Merchants
- Product listings
- Brands, category, and SKU creation
- Inventory management
- Past purchases history
- Order management
- Payments management
- Promotions module (flash deals, discounts, seasonal promos, free delivery)
- Live chat
- Reports & analytics
For Admins
- Unified dashboard for real-time updates
- Predictive Dispatching
- Promotions Management
- Customer management
- Payment & Finance
- Stock management
- Category management
- Tax management
- Customer support
Additional Features Provided by Mile
- Customization & Branding: Fully white-labelled customer & merchant apps, with custom UI UX and themes to reflect brand identity
- Fulfillment & Delivery: Driver apps to deliver orders through Tasleem’s in-house and freelance delivery fleet
- Smart Geolocation: To locate the user’s (customer or merchant) locations. Our apps allow customers to save multiple delivery locations. Then our AI & ML algorithms automatically detect zones based on the customer and merchant locations and assign the right order to the relevant stakeholder which can be a merchant, driver, etc.
- Custom Delivery Services: Multiple delivery options to choose from:
- Express (or expedited) delivery
- Same-day delivery for hyperlocal orders
- Scheduled delivery for pre-orders
- Integrated Search Engine Marketing & Pay-Per-Click Campaigns: That can be run on Tasleem’s white-labelled apps and web e-commerce landing pages
- Dedicated Customer Support: 99.99% uptime and experienced customer service reps available for support
- Deep Analytics: For abandoned carts, users browsing behaviors, promotions engagement and various other advanced data points for marketing teams to be able to make better decisions
- Super App Functionality: For onboarding and managing multiple vendors and dark or online stores from a single, powerful app
Results
With Mile’s SaaS marketplace software in place, Tasleem Express has helped many of their clients launch their online store within days, establish a seamless delivery network for coverage quickly, and provide a scalable multi vendor marketplace solution completely localized for Iraqi customers online.
Thousands of merchants across Iraq are setting up shop on Tasleem's Marketplace.
Thousands of customers purchase monthly via Tasleem's marketplace.
Tasleem Express’s Future with Mile
Mile’s tech stack combines white-labelled apps, targeted landing pages, and deep linking between the apps and web pages to transform Tasleem's marketplace into a smooth, interactive shopping experience for customers across all channels. This ultimately boosts profitability for the merchants on the marketplace.
About Mile
Mile’s seamlessly integrated logistics and commerce platform digitally orchestrates the transfiguration of intricate operations from fleet and warehouse management to fulfillment storage, merchant oversight, and marketplace commerce, thereby empowering enterprises to elevate their operations to unprecedented levels of efficiency and productivity.